SHRINK FOR SAFETY.

Shrinking care providers to the size of a toddler

Brief
Kind en Gezin (Child and Family) is a governmental agency that works actively in ‘Public Health, Welfare and Family’ policy area.  This year they launched a new checklist for nurseries to help them check if their nurserie is truly safe.

The Problem
Experienced care providers didn’t really feel the need for a checklist. We needed to give them a fresh look.

Idea
A workshop showing a VR-film that shrinks care providers to the size of a child and puts them in the middle of a nursery.  So for once they could see dangers, they may not see as an adult.

At the end they got a list of questions. Asking them what problems they saw in the film. Food for thought and for a good conversation.

Result
5 workshops were fully booked. 132 experienced childcare providers learned a new way to look at their nursery. They spread the experience with colleagues using our cardboard glasses. But most importantly,care providers rediscovered the importance of a simple checklist. Helping them keep their nursery a safe environment for children.

Use your Chrome browser to watch in 360°, or take cardboard glasses and use the youtube app.